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Promoting fish – at affordable prices

  • January 30, 2026
  • Quentin
  • Dato: 30/01/2026
  • kl. 06:56
  • Kategori: Administration, Seafood
  • Tags: Seafood
  • Land: Peru
  • Scottish Skipper-Expo 2026
  • Polar Expo 2026
  • Hook&Net - Hook and Net is a trade journal for the international commercial fishing industry,

ANNONCER

Peru’s Ministry of Production, responsible for administering the country’s seafood and fisheries sectors, last year energetically promoted seafood, ensuring 3000 tonnes of fish and 2.5 million cans were supplied to more than two million households.

The Ministry of Production has strengthened its commitment to expanding the programme’s reach, consolidating fish as a key food for the health and well-being of Peruvian families

‘These results reflect a public policy aimed at improving the population’s quality of life. Promoting fish consumption is investing in health, development, and well-being, especially in the most vulnerable sectors,’ stated Minister of Production César Quispe Luján, commenting that facilitating access to nutritious food for millions of Peruvians in various regions is part of the food security and nutrition improvement policy.

A nationwide Let’s Eat Fish programme generated promotional activities through initiatives such as My Fish Market and Peruvian Preserves on Your Table, alongside food education activities with cooking demonstrations, promoting healthy and responsible consumption habits.

These initiatives are believed to have directly contributed to the prevention of anemia and malnutrition by encouraging the consumption of foods with high nutritional value, rich in protein, iron, and omega-3 fatty acids, in urban, rural, and hard-to-reach areas.

In addition to the social impact, activities carried out during 2025 boosted local markets, strengthening the fisheries value chain and generating greater opportunities for artisanal fishers, marketers, and small producers nationwide. This is the result of coordinated and decentralised work with regional and local governments, educational institutions, social organisations, community kitchens, and strategic partners, which allowed for an effective and sustained presence in the affected areas.

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