Seafish, the UK fishing industry association, has come out with its new seafood guide in which five new species sheets covering brill/turbot, lemon sole, ling, megrim and pollack have just been added to the Seafish B2B. The organization is taking this fact-based approach one step further by producing a series of guides on the wider issues affecting the UK fishing industry. These are intended to provide easy-to-understand briefing notes and background information for all interested parties – consumers, journalists, the industry and the general public.
Seafish Marketing Communications Manager, James Wood informed that they have established a successful format with the 26 responsible sourcing guides. These look at individual fish stocks and are very well used. He also said that they wanted to take that approach one step further with a new series of guides that would pull together fact-based information on more general, but key issues, affecting all fisheries.
The new four-page guide is now available for public. They have started with the more generic topics of sustainability and responsible sourcing in our first two guides looking at what the terms really mean to the UK fishing industry. Seafish guides to discards, Marine Protected Areas and the Responsible Fishing Scheme are all due to be published in February.
