Vietnamese coordination is also considering similar effort to boost tra fish export to Russia. Demand for long-term solutions is on top list for tra fish farming industry.
Farmers in the Mekong Delta harvest tra fish. Duong Ngoc Minh, head of the management board for tra fish export to Russia, would be in charge of setting up the new board to help fish exporters to better penetrate the U.S., Ukraine and Egypt.
According to Minh preparations for the board initiated by the Ministry of Agricultural and Rural Development are underway in collaboration with the Vietnam Association of Seafood Exporters and Producers (Vasep). He informed that the coordination board will help boost tra fish and will serve as a coordinator to avoid undercutting among local exporters.
He said that tra fish exports to major markets in recent times have encountered many problems with regard to quality and prices due unhealthy competition between exporters. The average price has fallen from US$2.28 per kilo earlier this year to US$2.13 per kilo now. In its latest report, the agriculture ministry said many of the 200 Vietnamese fish exporters just tried to build up their own brands as well as market shares without paying due care to boosting the common image of Vietnamese tra fish.
According to Vasep, the price of tra fish shipped to the EU market in the first half of the year has decreased due to the euro depreciation against the U.S. dollar coupled with a drop in demand there.
