Millions of environmentally conscious consumers spend a little more time thinking about their footprint on nature this Earth Day. In this context tuna producers from all over the globe have decided to go green. Bill Fox, WWF’s vice president and managing director of fisheries, states that a lot of people depend on tuna in their diet and without a firm hand on conservation and sustainability of the ocean’s resources, that tuna will not be available for future generations.
It was in March when WWF, the global conservation organization, and the International Seafood Sustainability Foundation (ISSF) went public with a first-of-its-kind partnership. Together the groups are focused on science-based solutions to solving the critical need for conservation of the world’s tuna stocks. ISSF President Susan Jackson told that more and more retailers and their customers are demanding producers supply sustainable products.
Jackson also explained that shelf-stable tuna must be sustainable. The companies we work with have made the health of the world’s tuna stocks a priority and this effort shows just how devoted they are to that commitment. She opined that companies that voluntarily signed on to our mission did it because sustainable stocks of tuna benefit both business and the overall ecosystem.
The International Seafood Sustainability Foundation (ISSF) is a global partnership among science, the tuna industry and the environmental non-governmental organization community. Its mission is to undertake science-based initiatives for the long-term conservation and sustainable use of tuna stocks, reducing by-catch and promoting ecosystem health.
